Tagged ‘careless’ by my mom, ‘absent minded’ by the authoritarian mathematics teacher, ‘too complicated’ by my creative director and ‘confused’ by almost everyone. All I gotta say is that “I’m not confused! I’m as focussed as my biggest idol Lance Armstrong, wait a minute, or was it Michael Jordon.”
Hmm…no wonder I joined advertising. As Fred Allen rightly said “An advertising agency is 85 percent confusion and 15 percent commission.” Right from the placement of the logo to functionality and acceptability of a concept, everything can be so confusing. Most probably because matters of art and creativity are considered subjective thingies. And commercial art is even worse because way too many non-creative and unartisitic people are involved.
But I like being confused. It means there’s a problem which is new, which clearly isn’t a ‘huh! been there done that’ kind of a situation. Which deserves a brainstorming session or a lot of introspection. I do feel only those who can get confused and handle it well are the ones who can come up with a refreshingly new solution. Even the biggest scientist of all time once admitted, “I used to go away for weeks in a state of confusion” – Albert Einstein. No wonder he solved some of the biggest mysteries of our times.
And only fools and fanatics can be too sure about anything. So, rejoice if you are confused, because you don’t fall into these two categories. So, the problem is not being confused it is not having the right mindset to deal with it. Here’s what I like to do:
- Say “Oh Shit! I am stuck”. Hey, first you need to admit that you are confused.
- Understand the problem with a calm mind.
- Move away from it. Sometimes a feet away and sometimes so far that I get a bird’s eye view (usually this is the point where I realise the magnitude of the problem is big only in my head).
- Talk to people. No matter how much we would like to believe that your problems are one of a kind and you are unique, usually there’s nothing novel about it. Whether it’s work related, love related, related to your relatives, legal, physical, mental, or even metaphysical, somebody, somewhere has gone through it. And most probably in your friend circle.
- Forget about it. Let your subconscious work on it.
- Sometimes think opposite. What’s can be the worst outcome if this problem is not solved. Usually the answer to this question does not bear catastrophic consequences. So it helps you relax.
- “Whenever in doubt, Google.” No seriously.
- Prioritise. Most of the times we really don’t know what’s the most important thing or element is.
- Don’t overthink. Excess of anything is bad. After a certain extent negative thoughts are gonna take over. Stop when you see them coming.
- Ask yourself “is it worth it”, the stress, the pain, the sacrifice, the time, the effort, the lost sleep.
- Will finding a solution make you happy? (Especially if the problem is personal in nature).
- Relax. Relax. Relax. Breathe. Tell yourself it’s OK, solution is on its way.
- Stay positive. History has it, optimists have conquered the world while pessimists were too busy finding faults in Alexander’s attire and Napoleon’s height.
Hope these tips might be of any help to you. But if they don’t work, re-read the headline. That’s me, and you really expect a solution from a guy like me?